Michael Brady, PhD
Michael Brady, PhD
Interim Dean, Jim Moran College of Entrepreneurship
Assistant Provost, Faculty Athletics Representative
Bob Sasser Professor of Marketing
Academic Specialty: Services Marketing
Education
Ph.D., Florida State University
MBA, Jacksonville University
B.S., Marketing, Florida State University
Areas of Expertise
Frontline service transactions
Customer satisfaction
Service employees
Dr. Brady is the Interim Dean of the Jim Moran College of Entrepreneurship, appointed in August 2026. Prior to his appointment as Interim Dean, Dr. Brady was an Associate Provost and the Dr. Persis E. Rockwood Professor of Marketing. He also serves as the University Faculty Athletics Representative.
Dr. Brady’s primary research interest lies at the intersection of customers and employees in frontline service transactions. He has published articles in many top scholarly journals, and his research has been covered in the popular press, such as MSNBC, U.S. News, the Chicago Tribune, CNN, and Tampa Bay Times. His research articles have been cited over 38,000 times to date.
Dr. Brady has won numerous awards, including the Christopher Lovelock Career Contributions to the Service Discipline Award, the M. Wayne Delozier, Robert Johnston, and Steven J. Shaw research awards, the Academy of Marketing Science and University outstanding teacher awards, and the University graduate student mentoring award.
Dr. Brady is past chairperson of the AMA Board of Directors, former president of the AMA Academic Council, and Area Editor for the Journal of the Academy of Marketing Science.